Why consultancy, not brokerage.
Every broker tells you they have your best interests at heart. But their fee structure tells a different story. Understanding who actually works for you is the most important question before any property transaction.
Paid by the seller to find a buyer
A broker earns their commission when the transaction completes. The seller pays it. This creates a structural conflict: the broker's financial interest is in getting the deal done, not in finding you the best deal.
When a broker says "this is a good property," they may be right. But they also know that if you don't buy this one, they may lose the next buyer too.
Most brokers in India also take additional fees from developers — referral commissions that are rarely disclosed to buyers.
Paid by you to advise you
A consultant is retained by the buyer or investor. Their fee is disclosed upfront and is not contingent on any particular property being bought. This removes the conflict entirely.
When a consultant says "this is a good property," they are staking their professional reputation on it — because you will come back to them for the next transaction only if they were right.
Shree Sai Estate has operated on this model since 1994. We decline undisclosed developer commissions. Our clients are told honestly when not to buy.
Broker vs. Consultant — side by side
| Aspect | Broker | Consultant (Shree Sai Estate) |
|---|---|---|
| Who pays them? | Seller pays commission | Buyer pays advisory fee |
| Whose interests? | Seller's (completing the deal) | Buyer's (best outcome) |
| Fee disclosure | Often undisclosed or embedded in price | Disclosed upfront in writing |
| Will they say 'don't buy'? | Rarely — they lose their fee | Yes — their reputation depends on it |
| Developer commissions? | Common, often undisclosed | Refused or disclosed to client |
| Post-purchase support? | None (transaction done) | Ongoing — OC, disputes, resale |
The practical test: ask one question
Before engaging any property advisor in Jaipur, ask them: "Will you tell me honestly if I should not buy a property you have shown me?"
A broker who earns 2% from the seller will struggle to say yes. A consultant who is paid a fixed advisory fee can answer without hesitation: yes, and here is exactly why not.
Shree Sai Estate has walked away from transactions worth ₹10+ Crore because the property was not right for the client. That is the consultancy model in practice.
Consultancy vs. brokerage — your questions
What is the difference between a real estate consultant and a broker in India?
A real estate broker earns commission from the seller — typically 1%–2% of the transaction value — which creates a structural conflict of interest when advising a buyer. A consultant charges the buyer or investor a transparent advisory fee and acts in their exclusive interest, similar to how a financial advisor operates versus a stock broker.
Does Shree Sai Estate charge a brokerage or a consultancy fee?
Shree Sai Estate charges a transparent consultancy fee disclosed upfront before any engagement. We do not accept undisclosed commissions from sellers or developers. If we represent both buyer and seller in the same transaction, both parties are informed and fees are disclosed to both.
Why does the consultancy model benefit property buyers?
When your advisor earns commission from the seller, they are incentivised to complete the transaction — not to walk away from a bad deal. Under the consultancy model, our fee is tied to your satisfaction and repeat business, not to any single transaction. This means we will tell you honestly when not to buy a property.
Is a real estate consultant regulated in India?
RERA (Real Estate Regulatory Authority) requires all real estate agents to register with their state RERA authority. Shree Sai Estate is RERA-aligned and advises only on RERA-verified projects for new developments. Our consultancy model goes beyond statutory compliance by maintaining a fiduciary standard of advice.
How much does Shree Sai Estate charge for property advisory?
Advisory fees depend on scope: for standard buyer search and acquisition, typically 1%–2% of transaction value on completion. For investment advisory and portfolio review, structured consultation packages are available. Standalone advisory sessions start at ₹2,999. All fees are disclosed in writing before engagement.
Experience the difference
Start with a free initial consultation. We will tell you what we can do for your specific requirement — and what it will cost — before you commit to anything.